Supertrax Publishing Inc. publishers of Supertrax International (Canada) Magazine, snowmobiling’s largest circulation enthusiast title, announced the title has joined the Canadian Media Circulation Audit (CMCA) effective immediately.
The Supertrax Go Snowmobiling Magazine published by Supertrax Publishing Inc. joined the CMCA almost a year ago.
Supertrax Publishing Circulation Manager Matt Lester had this to say: “We have been both impressed and pleased with the high level of professionalism and thoroughness the CMCA has provided in their circulation audit of the Supertrax Go Snowmobiling Magazine this past year. Supertrax International Magazine Canada and Go Snowmobiling Magazine share many assets so moving our circulation auditing requirements to CMCA for both titles makes sense from a business and logistical perspective.”
Canadian Media Circulation Audit meets the stringent requirements of the Canadian Federal Government Canada Periodical Fund a program under the Minister of Canadian Heritage and Official Languages providing support for Canadian publishers.
Supertrax International Magazine (US) will continue to maintain its membership in BPA Worldwide for the purposes of circulation auditing of this title.
Supertrax Publishing and Supertrax Media are snowmobiling’s largest media outlets publishing SUPERTRAX Magazine in the US and Canada four times annually to over 190,000 snowmobiling households per issue, the Go Snowmobiling Magazine in Ontario to 63,000 snowmobiling households per issue, and the sport’s longest running, largest viewership television series, Snowtrax Television, broadcast on the Outdoor Channel in the US and TSN and TSN 2 in Canada to over 4.1 million viewers.
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